Thursday, October 10, 2013

Let your salon provide the solution for winter blues this season

Don’t let your clients hibernate this winter encourage them into your salon with your alluring winter treatments. Winter can be a challenging time for salons as it is all too easy for clients to want to stay indoors and forget about their beauty regimes.

Create special winter packages and promotions to ensure your customers keep coming into your salon, encourage them to continue to feel confident about their appearance whilst maintaining your profit levels.

Here are StudioTracker’s Winter Promotion Ideas.

Thursday, October 03, 2013

Think Pink this October!

October is Breast Cancer Awareness month. Do your bit by marking the month with special promotions and features, a tickled pink theme throughout your salon will create awareness and encourage your clients to support such a worthy cause.

Offer a menu of perfect pink treatments and carry on your pink theme throughout the month. Be pretty in pink with your uniform, nails, makeup, hair extensions and decorate your salon with any pink promotional material.

Ideas to raise funds:
  • Donate 10% to the charity for any treatment purchased from your ‘pink menu’.
  • Book a (Tuesday) appointment and 10% of the treatment price will be donated.
  • Retail goody bags and pink products with a percentage of profits being donated.
  • Hold an ‘Pink Party’ open evening with a percentage of the profits going to support the cause.
  • Have a good old fashion collection box by your reception to encourage clients to support the cause when they come to pay to give what they can.

Market your promotions and make sure that your customers are aware of your upcoming campaign to ensure you raise as much as you can.